One requirement, in writing
A short message after you register: what your business does, what you want to buy or sell, and the countries you work in.
B2B matchmaking
Meetings arranged before you arrive in Casablanca
Why a schedule beats a hall
An exhibition gives you three days and a hall full of companies. Which of them are worth your time is the question the matchmaking desk answers, and it answers it before you travel rather than on the first morning when the aisles are full and everyone is standing.
It works from what you tell the team. A buyer sets out the equipment being procured and the project it is for. A supplier sets out what it makes and which markets it wants to reach. A company looking for representation says so, and is matched with the manufacturers looking for exactly that in its country.
The programme for the 2026 edition is being arranged now and slots are set against the conference timetable, which is still being finalised. Requests that arrive early can be matched against the whole floor; requests that arrive during the show can only be matched against what is still free.
How it runs
Matching by product
Requests are paired on the equipment and the role in the deal, which is why a distributor is seated with a manufacturer rather than with another distributor.
A timetable before arrival
Where a pair is found, the meeting gets a time and a place, so the first day of the show starts with appointments instead of a walk.
Somewhere quiet to talk
Matched meetings use a meeting area away from the stands, because a technical conversation is not possible across an aisle.
Matchmaking questions
How do I take part?
Register on this site, then write to the team with your requirement. There is no separate sign-up and no fee attached to the desk itself.
Is it only for buyers?
No. Exhibitors use it to reach the buyers who have said what they are procuring, and companies looking for partners in a country use it for that.
What if nothing matches?
Then you are told so rather than given a list of names to work through, and the team will say which part of the floor is closest to what you described.